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TV retains appeal for brands
www.warc.com
[Warc] - "TV is the king of media categories when it comes to branding," said Vincent Letang, global head of forecasts for Magnaglobal, a division of IPG Mediabrands. "It is indispensable." O'Reilly's Automotive, the car parts provider, will also leverage
Sports presenter has hair removed after 'werewolf' chants | London...
www.standard.co.uk
He will probably be the first of many. Sky Sports presenter Richard Keys has had a makeover to ensure he stands up to the unforgiving scrutiny of high...
Topic - Vincent'letang - Les Echos
lesechospedia.lesechos.fr
Archives Les Echos | Le Vincent Letang | Vincent Letang, directeur de la prévision chez Magna Global. Infos 0 Réagir. Partager.
TV, sponsors battle to recoup World Cup costs - Reuters
www.reuters.com
Advertising sells at a premium, but paradoxically it is not always profitable for many broadcasters," said Vincent Letang, Screen Digest's head of ...
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