Pinny Gniwisch and Marketing Free People Check 

( I'm Pinny Gniwisch)
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Cyber Monday gimmick becomes a real trend - CNET

www.cnet.com
Two years ago, name given to first Monday after Thanksgiving was a marketing strategy. This year, it seems to be a genuine trend.

Ice.com Innovators Join Forces with Facebook & Web 2.0 Technology

www.prleap.com
ICE.com is changing the landscape of marketing, yet again, by utilizing Web 2.0 technologies to enhance their presence in social networking.
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