Motivational Duality in Online Consumer Behaviour: Website Usability...
ideas.repec.org
Juan Miguel Alcántara-Pilar & Salvador del Barrio-García & Lucia Porcu & Esmeralda Crespo-Almendros, "Motivational Duality in Online Consumer ...
Analyzing the cultural diversity of consumers in the global...
catalog.princeton.edu
... of consumers in the global marketplace / Juan Miguel Alcantara-Pilar, Salvador del Barrio-Garcia, Esmeralda Crespo-Almendros, and Lucia Porcu, editors.
: Analyzing the Cultural Diversity of Consumers in the...
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Juan Miguel Alc ntara-Pilar, Salvador Del Barrio-Garcya, Esmeralda Crespo-Almendros, Lucia Porcu Author. Published by Idea Group,U.S.. ISBN 10: ...
%22LUCIA PORCU%22 %22SALVADOR DEL BARRIO-GARC%C3%ADA%22 %22NURIA...
library.iated.org
Works published by %22LUCIA PORCU%22 %22SALVADOR DEL BARRIO-GARC%C3%ADA%22 %22NURIA RODR%C3%ADGUEZ-PRIEGO%22 %22ESMERALDA CRESPO-ALMENDROS%22 at IATED Digital...
Marketing at the Confluence between Entertainment and Analytics:...
books.google.de
Marketing. Communication. (IMC). in. the. Hospitality. Industry: An. Extended. Abstract. Lucia Porcu, Salvador del Barrio-García, and Juan Miguel Alcántara-Pilar ...
Rediscovering the Essentiality of Marketing: Proceedings of the
books.google.de
Risk,. Perceived. Usability,. and. Satisfaction. Online. Juan Miguel Alcántara-Pilar, Salvador Del Barrio-García, Lucia Porcu, and Esmeralda Crespo-Almendros ...
How Integrated Marketing Communications (IMC) works? A theoretical...
www.proquest.com
Lucia Porcu, Assistant Lecturer of Corporate Commu- nications. University ... LUCíA PORCU, SALVADOR DEL BARRIO-GARCíA AND PHILIP J. KITCHEN. Vol.
dblp: Salvador del Barrio-García
dblp.uni-trier.de
List of computer science publications by Salvador del Barrio-García
EconPapers: Motivational Duality in Online Consumer Behaviour:...
econpapers.repec.org
By Juan Miguel Alcántara-Pilar, Salvador del Barrio-García, Lucia Porcu and Esmeralda Crespo-Almendros; Abstract: The present study explores the influence of ...
Examining the Mediating Role of Integrated Marketing Communication on...
link.springer.com
Authors. Lucia Porcu · (4); Salvador del Barrio-García (4); Juan Miguel Alcántara-Pilar (5); Esmeralda Crespo-Almendros (4).
Publications | Shefali Virkar
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in Juan Miguel Alcántara-Pilar, Salvador del Barrio-García, Esmeralda Crespo-Almedros, and Lucia Porcu (eds.) Analyzing the Culturally Diverse Consumer in ...
All web results to the name "Lucia Porcu"
Analyzing the cultural diversity of consumers in the global...
www.econbiz.de
... of consumers in the global marketplace. Juan Miguel Alcántara-Pilar, Salvador del Barrio-Garcia; Esmeralda Crespo-Almendros; Lucia Porcu, [editors] ...
CSR Workshop Program - ISP-FIDE - Applied Ethics - NTNU
www.ntnu.edu
, Juan Miguel Rey Pino, Lucia Porcu and Salvador del Barrio (University of Granada). "How to fight against integrated marketing communication of ...
Examining the Mediating Role of Integrated Marketing Communication on...
www.springerprofessional.de
Authors: Lucia Porcu, Salvador del Barrio-García, Juan Miguel Alcántara-Pilar, Esmeralda Crespo-Almendros. Publisher: Springer Fachmedien Wiesbaden.
Measuring integrated marketing communication by taking a broad...
www.emerald.com
Citation: Lucia Porcu , Salvador Del Barrio-García , Philip Kitchen , (2017) "Measuring Integrated Marketing Communication by taking a broad organisational ...
Modeling the Antecedents and Effects of Integrated Marketing...
www.growkudos.com
Modeling the Antecedents and Effects of Integrated Marketing Communication (IMC) in the Hospitality Industry: An Extended Abstract. Lucia Porcu, Salvador del ...
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