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Executive Business Briefing - UPI.com
www.upi.com
Here is a look at more of Tuesday's top business stories:
A run, jump, split for their money - MarketWatch
www.marketwatch.com
"Let's face it: It's becoming big business -- probably much more than it should be," said University of Delaware marketing professor John Antil. ...
Will Wal-Mart's feel-good ads help image? - Business - US ...www.nbcnews.com › feel-good-wal-mart-ads-could-help-or-hurt
www.nbcnews.com
... it's coming from Wal-Mart, so it's a source credibility problem,” said John Antil, associate professor of marketing at the University of Delaware.
Why the Super Bowl? Advertisers have their reasons - Business | NBC...
www.nbcnews.com
Sunday's Super Bowl will put the spotlight on a few lesser-known advertisers who have their own reasons to pony up $2.4 million for 30 seconds of airtime.
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