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Clothing stores rediscover Boomers - ABC News
abcnews.go.com
Sep 12, · Frank About Women's Jennifer Ganshirt says her firm's research shows shoppers tend to fall into five personality categories, ranging from "mission" shoppers to …
Clothing stores rediscover Boomers - USATODAY.com
usatoday30.usatoday.com
In recent years, as more middle-age women have tried to dress more youthfully, retailers have been flummoxed about how to respond. Most have floundered in...
Business Milestones | Business | journalnow.com
journalnow.com
Jennifer Ganshirt was recently named the director of strategy and insights at The Variable. In her new role, Ganshirt will help lead strategic work across all of the agency’s client partnerships.
Denim jeans designers targeting baby Los Angeles Times
www.latimes.com
Jul 12, · “Jeans is the defining piece of attire for the entire boomer generation,” said Jennifer Ganshirt, managing partner at marketing firm Frank About Women.
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