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Aug 17, — Henning Gebert, Malte Geib, Lutz Kolbe and Walter Brenner, “Knowledge enabled customer relationship management. › Vol23-issue8 › Ser-4
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Henning Gebert, Malte Geib, Lutz Kolbe, and Walter Brenner proposed a CKM model for achieving four fundamental goals: (i) knowledge transparency; ... › An_Integrated_Customer_...
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2003年，Henning Gebert, Malte Geib, Lutz Kolbe, and Walter Brenner(2003) 提出顧客知識管理(Customer Knowledge Management；CKM)的觀念，此觀念是將知識管理與 ... › ...
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Henning Gebert, Malte Geib, Lutz Kolbe & Walter Brenner. (2003). Knowledge-enabled Customer Relationship Management, Alexandria Research Platform.
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