1
0
0
(1 - 45 from 75
)
How marketing fits into gaming | WARCwww.warc.com › newsandopinion › news › how-marke...
www.warc.com
In the September issue of JAR, Frank Alpert (University of Queensland Business School, Australia) and M. Kim Saxton (Indiana University's ...
UQ Business School marketing expert receives distinguished ...oztrekk.com › news › uq-business-school-marketing-a...
oztrekk.com
UQ Business School Associate Professor of Marketing Frank Alpert has been awarded the Pearson Australian and New Zealand ...
LinkedIn: Frank Alpert | LinkedIn
Frank Alpert has 25 years’ experience in marketing academia, at six different universities on three continents. He has won research and teaching awards, held a ...
LinkedIn: Frank Alpert - Associate Professor - University of Queensland | LinkedIn
View Frank Alpert's profile on LinkedIn, the world's largest professional community. Frank has 3 jobs listed on their profile. See the complete profile on LinkedIn ...
Untitled Document
people.ryerson.ca
Silver, John, and Frank Alpert, 'Digital dawn: A revolution in movie distribution?', Business. Horizons, September-October 2003, pp Smith, J. Brock, and Mark Colgate, 'Customer value creation: A practical framework', Journal of Marketing Theory and Practice, 15(1), 2007, pp Swanson, Scott R.
Video games sales booming, academic saysamp.smh.com.au › national
amp.smh.com.au
Griffith University professor of marketing Frank Alpert said after a relatively short history, video games now regularly outmuscle movies with the ...
Pioneer brand advantage in Japan and the United States (1996 edition)...
openlibrary.org
Pioneer brand advantage in Japan and the United States by , 1996, Marketing ScienceInstitute edition, in English
Marketing scholar at work : some insights into marketing strategy,...
catalogue.nla.gov.au
Available in the National Library of Australia collection. Author: Alpert, Frank H; Format: Book; 25 p. ; 21 cm.
Search Results - Frank Alpert
library.villanova.edu
Frank Alpert Published in Asia Pacific Journal of Marketing and Logistics (2007). “Purpose – In less than three decades the entertainment software industry ...
The Strategy of Global Branding and Brand Equity - Alvin Lee, Jinchao...
books.google.de
Upper Saddle River, NJ: Pearson/Prentice Hall. Kuhn, Kerri-Ann and F. Alpert ( 2004), “Applying Keller's Brand Equity Model in a B2B Context: Limitations and an Empirical Test”, The Australian and New Zealand Marketing Academy ( ANZMAC). Kuhn, Kerry-Ann L., Frank Alpert and Nigel K Li Pope (2008), “An Application of ...
Pioneer brand advantage with UK consumers - ProQuest
www.proquest.com
Frank Alpert. School of Marketing, Griffith University, Brisbane, Australia Received ikk. Keywords Consumer behaviour, Market entry, Product introduction, ...
Who are “innovators” and do they matter? A critical review of the...
www.deepdyve.com
Heath McDonald; Frank Alpert Follow Marketing Intelligence & Planning, Volume 25 (5): 15 Emerald Publishing – Aug 7, 2007
Doctoral Coursework is Needed in Australasia - ScienceDirectwww.sciencedirect.com › science › article › abs › pii
www.sciencedirect.com
Frank Alpert is Professor of Marketing at Griffith University and was Head of School in the School of Marketing. His research interests are on marketing strategy, ...
Retail buyer beliefs, attitude and behavior toward pioneer and me...:...
www.ingentaconnect.com
Frank Alpert, School of Marketing, Griffith University, Nathan, Australia. Michael Kamins, Marshall School of Business, University of Southern California, Los ...
Patents: A Managerial Perspective: Ingenta Connect
www.ingentaconnect.com
Tim Hufker, a recent graduate, at the School of Business, University of Missouri-St Louis, St Louis, Missouri, USA. Frank Alpert, Assistant Professor of Marketing, ...
Internships in marketing: Goals, structures and EconPaperseconpapers.repec.org › RePEc:eee:aumajo:v:17:y:2009:i:1:p:36-45
econpapers.repec.org
By Frank Alpert, Joo-Gim Heaney and Kerri-Ann L. Kuhn; Abstract: Work-integrated learning in the form of internships is increasingly important ...
The Impact of the Internet on Consideration Sets — the case of...
link.springer.com
Philip Cuny and Frank Alpert,. Department of Marketing, Monash University, Australia .edu.au. The tourism industry is experiencing ...
Medienarten und Ausgaben von Pioneer brand advantage in Japan and the...
www.worldcat.org
... the United States, 1. Pioneer brand advantage in Japan and the United... by Frank Alpert ... by Frank Alpert; Marketing Science Institute.; et al. Book. English.
A response to Koku's comments on Alpert, Wilson and Elliott's article...
www.thefreelibrary.com
Frank Alpert is an Associate Professor in the Department of Marketing at Monash University in Melbourne, Australia. COPYRIGHT Emerald Group Publishing, Ltd. No portion of this article can be reproduced without the express written permission from the copyright holder. Copyright Gale, Cengage Learning.
Google Groups: jose tomas ona madolell: australasian marketing journal free online
: bESJ001/q9ZOX59/xHLP659 frank alpert, joo-gim heaney, kerri-ann l. kuhn *
Google Groups: PhysOrg newsletter tuesday, may 11
: ... according to the university of queensland's associate professor of marketing
International Journal of Sports Marketing & Sponsorship Vol 16, No....
idrottsforum.org
Frank Alpert, University of Queensland, Australia. Paper 2. The image impact of mega-sporting events perceived by international students and ...
ZT:Getting the Most Out of your Marketing Doctoral Education -...
forum.chasedream.com
ZT:Getting the Most Out of your Marketing Doctoral Education ,ChaseDream - MBA申请，商科Master/PhD申请，GMAT/TOEFL考试
Frank Alpert | LinkedIn
www.linkedin.com
Frank Alpert has 25 years’ experience in marketing academia, at six different universities on three continents. He has won research and teaching awards, held a ...
Frank Alpert | LinkedIn
www.linkedin.com
View Frank Alpert's professional profile on LinkedIn. LinkedIn is the world's largest business network, helping professionals like Frank Alpert discover inside ...
Frank Alpert - Trích dẫn của Google Scholarscholar.google.com › citations
scholar.google.com
Frank Alpert. Associate Professor of Marketing UQ Business School, University of Queensland. Email được xác minh tại business.uq.edu.au - Trang chủ.
Frank Alpert - Google 学术搜索引用
scholar.google.co.in
Frank Alpert. Associate Professor of Marketing UQ Business School, University of Queensland. 在 business.uq.edu.au 的电子邮件经过验证 - 首页 · Marketing ...
Frank Alpert | The University of Queensland, Australia ...
uq.academia.edu
Frank Alpert, The University of Queensland, Australia, UQ Business School, Faculty Member. Studies Market Segmentation, Consumer Behaviour, and Customer Satisfaction. Frank Alpert has 30 years experience in academia. Interests in marketing strategy,
Frank Alpert - easychair.org
easychair.org
ams_ac47: academy of marketing science annual conference. program authors keywords slides. frank alpert
Frank Alpert
www.infona.pl
Business and Management Research: How to Complete Your Research Project Successfully · Frank Alpert · Australasian Marketing Journal ...
jur. Frank Alpert | Rechtsanwalt Dr. jur. Frank Alpert ...
rechtecheck.de
Wir verwenden Cookies und andere Tracking-Methoden, um Ihre Nutzererfahrung zu verbessern, Fehler auf unserer Seite zu identifizieren und Marketingmaßnahmen zu optimieren.
(PDF) Total customer engagement: designing and aligning key strategic...
www.academia.edu
Total customer engagement: designing and aligning key strategic elements to achieve growth Christopher Roberts Engaged Marketing, Brisbane, Australia, and Frank Alpert UQ Business School, University of Queensland, Brisbane, Australia Abstract Purpose – Businesses today face a number of difficult challenges that make customer engagement more important than ever.
(PDF) Internet Motives of Users in the United States, United Kingdom,...
www.academia.edu
By Frank Alpert in Marketing and South Korea.
A response to Koku’s comments on Alpert, Wilson and Elliott’s article...
www.emerald.com
Frank Alpert (Associate Professor in the Department of Marketing at Monash University in Melbourne, Australia). Abstract: In a comment in a issue of the ...
(PDF) A broadened situational framework: Transient versus enduring...
www.academia.edu
... Enduring Situational Factors Heath McDonald, Bowater School of Management & Marketing Deakin University Frank Alpert Department of Marketing Monash ...
Accreditation - Marketing Voice - Australian Marketing Institutemarketingvoice.ami.org.au › tag › accreditation
marketingvoice.ami.org.au
Frank Alpert is an Associate Professor of Marketing at UQ Business School, The University of Queensland. Originally from the USA, he received his PhD in ...
- Document - A response to Koku's comments on Alpert Galego.gale.com › i.do
go.gale.com
Author(s): Frank Alpert . Source: Journal of Consumer Marketing. Document Type: Article. Abstract : Paul Koku's comment on the article about price signalling by ...
Asia-Australia Marketing Journal — Monash University
research.monash.edu
Asia-Australia Marketing Journal. Frank Alpert. Department of Marketing. Research output: Other › Edited Book. Original language, English. Place of Publication, Melbourne Vic Australia. Publisher, Monash University Press. Number of pages, 0. Volume, 5. ISBN (Print), State, Published Cite this. NaN ...
A Broadened Situational Framework: Transient Versus Enduring...
research.monash.edu
A Broadened Situational Framework: Transient Versus Enduring Situational Factors. Heath McDonald, Frank Alpert. Department of Marketing. Research output: ...
Impact of interactivity on the stickiness of online gift stores ...research.monash.edu › publications › impact-of-interact...
research.monash.edu
Impact of interactivity on the stickiness of online gift stores. Chris Dubelaar, Mark Leong, Frank Alpert. Department of Marketing. Research output: Contribution to ...
Independent and Interactive Effects of Exposure Sequence, Pioneership...
research.monash.edu
Michael Kamins, Frank Alpert, Michael T Elliott. Department of Marketing. Research output: Contribution to journal › Article › Research › peer-review. 15 Citations ...
All web results to the name "Frank Alpert"
sorted by relevance / date