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CW Names Barbra Robin SVP Integrated Marketing - TV News Check
tvnewscheck.com
Barbra Robin has been promoted to SVP, integrated marketing, The CW, effective immediately. The announcement was made by Rob Tuck, ...
TV's Superhero Series Require New Kinds Of Advertising - Variety
variety.com
Advertisers are testing new ways to tie products to a new spate of TV shows about superheroes, like
MBPT Spotlight: Target To Sponsor Exclusive Webisodes Tied To CW’s...
www.nexttv.com
Target will be the exclusive sponsor of a four-part webisode series that ties in with The CW second-year vampire drama The Originals. The first episode is
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