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Dr. Alexander Chernev, professor at Kellogg School of Management –...
www.jobtiger.bg
Dr. Alexander Chernev, professor at Kellogg School of Management – The Mecca of marketing with a lifestyle branding workshop. Monday, 19 November
Amazon's Fire Phone: A Compulsive Shopper's Worst Nightmare?
www.nbcnews.com
Firefly is a feature that basically turns real life into an Amazon shopping cart.
Alex Chernev of Kellogg School of Management Gives a | AUBGwww.aubg.edu › news › alex-chernev-of-kellogg-school-of-managem...
www.aubg.edu
Alexander Chernev, professor of marketing at the Kellogg School of Management, Northwestern University, visited EMBA at AUBG for the second time to give a ...
Is This Why Corporations Donate To Charity?
www.moneytalksnews.com
New research shows that hearing about a company's charitable donations leads shoppers to have an improved opinion of the company's products.
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